Accessibility
This website consists of two computer applications:
- ● one for the institutional maxandco.com site, managed by Dedimax S.r.l.
- ● one for the brand’s digital store maxandco.com, operated by US Direct E-Commerce Limited, trading as ESW.
This accessibility policy applies exclusively to the official section of the website.
For the separate digital application dedicated to the online shop, managed by ESW, the accessibility statement is available at the following link: https://esw.com/accessibility-statement/.
This accessibility notice applies to the maxandco.com website.
Service Overview
The maxandco.com e-commerce website offers products and services in the consumer clothing sector. Users can search for, compare, and purchase related products and services (e.g. shipping).
The products displayed in the online store are sold by Dedimax s.r.l.
How to use the service
The maxandco.com e-commerce service meets the legal accessibility requirements described in the 'Accessibility Compliance' section. Shopping via the website can be done in a simple and accessible way. Users can search for products and services, add them to their cart, place orders, and complete payments in just a few steps. For questions or requests for assistance regarding the use of the services, our customer service is available via email, telephone, live chat and WhatsApp, which can be found on the contact page. Key information, such as product descriptions, prices, and delivery options, is presented in clear language and a well-structured format.
Accessibility Compliance
This information has been prepared in accordance with Legislative Decree no. 82/2022 which implements Directive (EU) 2019/882 (European Accessibility Act). The maxandco.com Website complies with the principles of being perceivable, operable, understandable and robust as well as meeting the accessibility requirements set forth in the aforementioned legislation. The specific technical measures adopted use the EN 301 549 standard as their reference and are based on the Web Content Accessibility Guidelines (WCAG) version 2.1 with conformance levels A and AA.
Website accessibility
In order to enhance the accessibility of the maxandco.com Website, in compliance with the regulations and standards indicated in the previous "Accessibility Compliance" paragraph, the following solutions have been adopted:
- ● Ability to navigate the entire website using just the keyboard
- ● Focus indicators for the most part visible while navigating
- ● All text elements are readable by screen readers.
- ● Ability for the user to individually adjust the text size
- ● Colour contrasts are, for the most part, adequate
- ● Product images, for the most part, accompanied by meaningful text descriptions
- ● Content is free of rapid image sequences that can cause visual problems
- ● Use of descriptive titles for the pages
- ● Mostly clear and consistent navigation structures
- ● Error messages and suggestions are mostly clear to facilitate the correction of inputs
- ● Using semantic HTML structures and appropriate ARIA roles for the most part
Furthermore, dedicated features are constantly updated to ensure an ever-improving experience for all users.
Content not accessible
The Website maxandco.com is partially compliant with the harmonised standards UNI CEI EN 301549.
In particular, in relation to the standards listed in Appendix A of standard UNI CEI EN
301549, the content listed below is not yet accessible:
- ● Non-text content: some informative images do not have an adequate descriptive text alternative.
- ● Subtitles for multimedia content: some video content does not have subtitles.
- ● Descriptions for audio content: some video content does not have audio description or a text transcript of the content.
- ● Information and correlations: in some cases, the semantic structure of the content, including headings, forms, modal dialogues, tables and dynamic components, is not correctly announced by assistive technologies.
- ● Content sequence: in some cases, hidden elements are exposed to assistive technologies. Some interactive or multimedia sections are not fully accessible or navigable in reading mode.
- ● Identification of the purpose of input controls: when filling in form fields, some fields do not have the autocomplete attribute.
- ● Non-text contrast: some interactive graphical elements do not ensure adequate colour contrast against the background.
- ● Hover or focus interactive content: some interactive elements, such as drop-down menus and tooltips, cannot be closed using the keyboard.
- ● Text contrast: various texts and interactive links do not ensure an adequate contrast ratio against the background.
- ● Text resizing: some interface components are not visible when the text is resized to 200%.
- ● Keyboard use: various controls and interactive features cannot be used with the keyboard.
- ● Moving content: some components do not have a mechanism to pause, stop or hide animated content.
- ● Page title: some page titles are not very descriptive.
- ● Focus order: some links and buttons do not have adequate descriptions. Some controls share identical names, making it difficult to understand their purpose using screen readers.
- ● Headings and labels: various texts and controls are not translated correctly, appear inconsistent or not descriptive, and some labels do not adequately reflect their function.
- ● Focus indicator: some controls do not have a visible focus indicator during keyboard interaction.
- ● Label names: some labels do not correspond to the visible text, and some relevant information is not correctly included in the control descriptions.
- ● Content language: the language of some content is not programmatically interpreted by screen readers
- ● Error identification: for some input fields, the data entered is automatically deleted without providing an adequate error message to the user
- ● Instructions and labels: for some input fields, instructions, labels and indications are not clearly associated or programmatically defined
- ● Error suggestions: in validating some forms, error messages are unclear or not descriptive
- ● Name, role and status of interactive elements: in various cases the display of the role, status and name of the controls is incorrect, resulting in difficulties with interpretation and use via screen readers
- ● Status messages: when communicating dynamic updates, error messages, status updates, search suggestions and content changes (such as carousels and images) are not properly announced by assistive technologies
Dedimax s.r.l. has launched a structured continuous improvement programme aimed at progressively addressing identified critical issues, with particular attention to new content and the most frequently visited sections of the website.
The programme includes scheduled accessibility reviews, in addition to the internal training programme already underway aimed at Designers, Developers, and all departments involved in the management and development of the Website, with the aim of promoting a fully accessible approach.
Drafting of the accessibility information
This information was drafted on 10 July 2026, the evaluation was carried out by third parties through objective and subjective analyses.
Dedimax s.r.l. undertakes to update this accessibility statement at least annually to ensure the accuracy of the information contained therein and to reflect the ongoing accessibility improvements that will be progressively introduced.
How to send reports
To report accessibility non-compliance, please send an email to accessibility.maxandco@dedimax.it.
In the email, it is advisable to enter “maxandco.com website accessibility” as the subject of the request. Please also indicate:
- ● name and surname
- ● email address
- ● URL of the web page or sections of the website that are the subject of the report
- ● A clear and concise description of the problem encountered
- ● Tools used (operating system, browser, assistive technologies)
How to send a report to AgID
In the event of an unsatisfactory response or no response, within thirty days of notification or request, the interested party may submit a report to AgID, via certified email, to the following address: protocollo@pec.agid.gov.it
About the website
- ● Website publication date: 22 April 2026
- ● Usability tests were performed: no
- ● CMS used for the website: Magnolia